Category: Graphic Design
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Tiles That Unite
Read More: Tiles That UniteProject Overview Tiles That Unite is a collaborative book project celebrating shared stories and community through a visual and editorial lens. I led the visual direction and execution of the project, designing and producing every visual element from scratch. This included the cover, interior layouts, original photography, and all supporting marketing materials. With over 150…
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Email Design
Read More: Email DesignI love turning ideas into emails people actually want to open. Each design is crafted with attention to detail, brand voice, and performance- making every send feel polished and purposeful.
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Park CPP Marquee
Read More: Park CPP MarqueeAs part of my role at Cal Poly Pomona, I designed, illustrated, and animated a 7-second marquee motion graphic displayed across campus. The marquee served as a playful and eye-catching visual promoting parking services in a creative way. The final motion graphic was showcased on digital marquees throughout campus, reaching thousands of students, faculty, and…
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Dr. Seuss x Posh Peanut
Read More: Dr. Seuss x Posh PeanutI had the opportunity to create the hero image for the Dr. Seuss x Posh Peanut Grinch-themed collaboration. This creative flatlay, showcasing pieces from the entire collection, became the centerpiece of the marketing campaign. The image was featured on Dr. Seuss’s official Instagram and included in their quarterly newsletter, reaching a wide audience of fans…
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Visitor Information Guide
Read More: Visitor Information GuideIn response to the need for an updated and welcoming visitor information guide at Cal Poly Pomona, I led the redesign of the guide and enhanced the campus map for a real-world project. Over 20,000 copies were printed and distributed throughout the CPP community, making this a significant resource for new students and visitors. The…
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Barbie x Posh Peanut
Read More: Barbie x Posh PeanutFor the Barbie x Posh Peanut collaboration, I designed custom Barbie-themed packaging using Adobe Illustrator to highlight the collection in a creative and nostalgic way. I created a Barbie box from scratch, drawing inspiration from the iconic packaging seen in stores. The design was filled with intricate details, from the signature pink hues to playful…
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E-commerce Photography
Read More: E-commerce PhotographyIn the world of online shopping, first impressions are everything. My approach to e-commerce photography is all about showcasing products in their best light, capturing the details, textures, and features that make each item unique.
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Visitor Information Booth
Read More: Visitor Information BoothI took on the project of designing a window wrap for the Cal Poly Pomona visitor information booth and complementary directional signs. The objective was to establish continuity with the previously redesigned visitor information guide, fostering a cohesive and inviting atmosphere across the campus. Building on the design of the visitor information guide, I extended…
